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DAM for Life Sciences: Shared Endeavors Need Sound Data Models
We have just discovered on a global scale how critical it is for organizations to be able to communicate and collaborate effectively. In times like these, collaboration between the life sciences is critical. Click here to view the full webinar.
Content Reuse and Omnichannel Personalization: Why Your Initiatives Fail
Content expert Noz Urbina looks at some of the issues that teams and projects face in the transition from hand-crafted, single-channel content deliverables to creating reusable, omnichannel content assets. Check out the on-demand webinar here.
Future Forward Content: The Data Foundation for Managing and Powering Content for Success in a Connected World
Content drives Brand. Content strategy takes work to be successful, and it is worth every penny, every minute, and every whiteboard session of strategy. For more information, check out Optimity Advisor's John Horodyski's session, here.
State of Agile Report 2020
Agile has been on the minds of marketing teams for years. View the entire survey to see what 637 marketers have to say about Agile.
Agile 101: Tackling Uncertainty with Agility
Check out the full on-demand webinar on how to turn change into a competitive advantage, here.
Cigna's Evolution Toward Measurable Success
Watch Ed Breault, Aprimo CMO, and Melissa Teitler, Director of Marketing Operations at Cigna, for a fireside chat regarding Cigna's journey from a pilot implementation to broad adoption and measurable operational success, here.
The Importance of Marketing Spend Optimization
KPMG shared thoughts about the growing importance of marketing management, why marketers need to better align with finance to build clout, and more at Aprimo Sync! 2019. Read article here.
Register for Plan & Spend Forum
Want to learn more from your peers about Aprimo's Planning Solution? Attend the Plan & Spend Forum. Open to the curious through advanced users!
Case Study: Prudential
Hear from Prudential and learn real-life, winning strategies that can be used to drive high end user engagement and adoption.
Using Aprimo to Manage by Metrics
Dive into the process by which Aprimo customers are deriving value from metric-driven decision making. Explore use cases & action steps move your organization toward a more mature metrics model.
Best Practices for End-User Adoption
Rolling out Aprimo for the first time or expanding the usage of Aprimo into your organization? This session will teach you strategies to drive high end user engagement and adoption.